Companies always seek to improve collaboration. Online meeting tools have been helpful overcoming geography, but the design process still takes a long time. For example, the design process in the Aerospace industry takes 5-7 years. But Bell, an innovative leader integrated 3D computer modeling and Virtual Reality to develop their breakthrough FXC-001 concept helicopter in […]
Finally, a Useful Application for VR: Training Employees If you’ve ever been inside a Walmart during the annual frenzy known as Black Friday, you know there’s no way to truly prepare yourself for the crushing crowds and panic-fueled shopping—you have to see it to believe it. But wearing a virtual-reality headset that lets you stand […]
What began as a pilot program in Greenwhich, Connecticut has begun to take hold. A Cadillac Virtual Reality Experience for potential customers to browse products, and the opportunity for dealers to attract a tech-focused crowd. The dealership’s pilot program saw 25 percent of monthly sales affiliated with the VR experience in some way. For customers, […]
Enhancing the In-Store Experience Goldman Sachs forecasts the market for AR and VR in retail will reach $1.6 billion by 2025. VR is proving a great fit for use cases where the retailer wants to put the consumer into a completely new environment, like behind the wheel of a car, while AR layers images over […]
The full immersive value of Virtual Reality makes it the ideal medium for simulations. And the simulation of this application created by Visual Lane and Chris Bain design can truly help the viewer to learn what to expect from the flight experience. The trailer with the attached article is a great demonstration of how it […]
Lowe’s Innovation Labs is employing Virtual Reality to teach DIY skills and demo power tools to customers. A customer walks into a store, slips on a VR headset and tries out several hedge trimmers before selecting the one they like the best, or they can perhaps learn a grouting technique that will save them time […]
“It’s a machine, but inside of it, it feels like real life, it feels like truth. And you feel present in the world that you’re inside and you feel present with the people that you’re inside of it with…” Chris Milk, Filmmaker, 2015 Virtual Reality is best understood when experienced. And although this Ted Talk from 2015 does […]
More than a Game Extended Reality technology, including Virtual and Augmented Reality media and 360-degree video, traditionally has been marketed to the masses as a form of entertainment like for gaming or 360 degree visual tours. Well that is changing and changing rapidly. Extended Reality means business, large or small business. It can deliver value […]
Here’s a news item about Volkswagen’s VR experience of their new T-Roc SUV. Volkswagen Launch The T-Roc Virtual Reality Experience
You are a manufacturer of interior automotive trim items. And up until about 10 years ago, you enjoyed a healthy market share with just a few competitors. But then the market changed, first it went global with competition from Europe and Japan moving in, and then emerging markets produced even more competition. And now, competing […]
A Colorado prison is experimenting with VR to prepare inmates who have served more than 20 year sentences for the outside world. A lot has changed in 20 years! It is worth the 7 minutes of your time. https://www.youtube.com/watch?v=s7hPBZxHvk4&t=7s Now think of the possibilities of carrying this concept forward for your businesses. What about helping […]
Extended Reality or (XR) is an umbrella term that includes all extended reality technologies – Virtual Reality (VR), Augmented Reality (AR), and 360-Degree Video. With immersive technologies evolving in the market, the distinction line among them gradually seems to be blurred. To avoid this confusion a wider term, XR is introduced, which can be defined […]